Monday, November 19, 2012

STRATEGIC IP PLANNING
The Rembrandt Hotel, London
 22-23 November 2012
Conference Ref: H11-5412
Fee: £1035 + VAT

This practical and highly interactive seminar has been designed with both IP professionals and non-IP professionals in mind.  The expert trainers will provide a step-by-step guide on how to set up a successful strategic IP plan.
With the use of a ‘toolkit’, case studies and a business simulation, attendees will return to the workplace confident in devising their own IP strategy.

Topics to be covered at this seminar:

Strategic IP in Theory: Learn and Explore Options
Step-by-Step Practical Guide to Strategic IP Planning
Utilising a Structured and Rationalized IP Strategy Toolbox
Competitive IP Analysis: Market Positioning
IP SWOT: Acting to Align IP with R&D and Business Goals
Performance Benchmarking: Defining a Structured IP Roadmap
IP Planning as Part of your Daily Role: Presenting your Plan Persuasively
Experience IP Planning During a Business Simulation: Implementing a Plan in a Simulated Environment

Venue and Accommodation

The Rembrandt Hotel, 11 Thurloe Place, London SW7 2RS Hotel Tel: +44(0)20 7589 8100. Hotel Fax:+44(0)20 7225 3476.
Email: reservations_rembrandt@sarova.co.uk Subject to availability, a limited number of bedrooms have been reserved at the hotel at a special rate. All bookings should be made directly with the hotel or online at: www.sarova.com/rembrandt, quoting promo code ‘manforum’.

Directions

Opposite V&A Museum. Nearest Underground station: South Kensington.
Fee £1035 + VAT if applicable. The fee includes course documentation as well as mid-session refresh- ments and lunch. Invoice and confirmation will be forwarded to you.

Early bird discount of 15% off for all registrations received before 24 September 2012

If you have any queries please contact sarah.packham@management-forum.co.uk



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