Monday, November 19, 2012

Online Brand Protection 2012: Highlighting and examining the latest challenges faced by brand owners in the digital environment
London, UK
24- 25 .October.12 

Online Brand Protection Conference 2012: Looking at asserting, maintaining and defending brand presence online
Your brand is the defining image of your business – the company ethos manifest.

But how do you identify and evaluate ALL the potential dangers you face?

•                How do you police the ever expanding virtual market?
•                What can you do to prevent losing control of your brand?
•                How can you stay on top of perennial maladies such as counterfeiting and trademark infringement?
•                What can be done to counter rogue and deceptive websites?
•                Which policies should be put in place to guard against domain name squatting, phishing, digital piracy and traffic diversion?

This conference will gather together expert brand representatives from leading organisations with the intention of highlighting, examining and discussing the latest challenges to asserting, maintaining & defending brand presence online.

Highlights & Themes: What will you learn at our Online Brand Protection Conference?

Formulating a successful brand protection strategy begins with identifying and evaluating the potential dangers you face.

With a comprehensive programme covering all of the most pressing issues, this conference will provide you with the ideal grounding from which to lead your company in executing a well-considered and effective online brand protection strategy.


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